Overview
A concept brand and packaging system for a direct-to-customer spice company.
The challenge
Spice shelves all look the same. The brand needed to pop on shelf and on screen.
Our recipe
Lab-style labels with bold colour coding per spice, playful names and a strong stamp-like logo.
Colour palette
Garam maroon
Chilli
Turmeric cream
Black pepper
Fonts: Playfair Display + Manrope